MWG's ambition in 2023: Dominating the market worth 58 trillion dong

TopZone has now officially surpassed the milestone of 50 stores with province-wide coverage, although it has only been about eight months.

At the event on June 18, Mr. Doan Van Hieu Em - General Director of Mobile World Investment Corporation, shared TopZone's development goals in the future as follows: "Further, we aim to work with TopZone to bring the Vietnamese market to a brand-new level, to become a retail technology market, recognized by Apple. "I hope that whenever Apple products had released in the US, they will soon be available in Vietnam.

Furthermore, due to consumer faith and affection, TopZone has officially launched 52 shops, including two significant APR stores, around the nation, including Ho Chi Minh City, Hanoi, Da Nang, Kien Giang, Can Tho, Dong Nai, Ba Ria-Vung Tau, etc.,

Mr. Hieu Em anticipates that "with 200 TopZone stores and more than 3,000 Mobile World stores, MWG expects revenue of Apple goods to reach 1 billion USD (approximately 23 trillion VND) by the end of 2023, accounting for 40% of the market share in Vietnam." If this ambition has realized, MWG will not only become the sales channel with the largest market share in Vietnam but also become the buyer with the highest sales of Apple in Asia."

Currently, the revenue of the Apple product group at MWG is being recorded at a phenomenal growth rate every year. In 2022, Mobile World will reach 230 million USD (about 5.3 trillion VND). Even though there are only 20 new TopZone stores by 2021, the revenue is nearly double, reaching 450 million USD (about 10.4 trillion VND). The retail chain has predicted to reach 650 million USD (about 15 trillion VND) by the end of 2022; and 1 billion USD (approximately 23 trillion VND) in 2023.

Furthermore, the total revenue of Apple products in Vietnam is expected to reach $2.2-2.5 billion (about 51,000-58 trillion VND) by the end of 2023. And TopZone (MWG) is predicted to earn $1 billion (about 23 trillion VND), which will be critical criteria for Apple to recognize the Vietnam market as a top 1 market, comparable to Singapore and Thailand.

Come to TopZone branches to experience a great shopping experience and receive many attractive offers on this unique event!