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Mobile World Investment Corporation (MWG) is the No.1 Retailer in Vietnam by revenue and net profit after tax with ~4,000 stores nationwide. MWG operates the following concepts: “thegioididong” mobile phone retail chain, “Dien May Xanh” consumer electronics retail chains, “Bach Hoa Xanh” grocery retail chain. In addition, MWG has expanded to regional markets with the phones and consumer electronics retail chain in Cambodia. The company has recently developed a new high-tech agricultural project named “4KFarm” to offer consumers with safely-grown fresh produce of “4 No” policies (zero pesticide, non-GMO seeds, zero preservatives and zero growth substances).

Thegioididong.com

Established in 2004 to become the leading mobile phone retail chain in Vietnam by market share with more than 2,000 points-of-sales (including nearly 1,000 Thegioididong stores and more than 1,000 Dienmayxanh stores) nationwide. It sells mobile phones, tablets, laptops, accessories, wearables devices and value-added services.

  • 2.173

    STORES
    NATIONWIDE

  • 520.000

    GUESTS ARE
    SERVED EVERY DAY

  • 08:00 - 22:00

    INCLUDING SUNDAY &
    PUBLIC HOLIDAY

Điện Máy Xanh

Launched in 2010 with the initial name “Dienmay.com” and then renamed to Dien May Xanh in 2015, Dienmayxanh.com has become the leading consumer electronics retail chain in Vietnam by market share with more than 1,000 stores nationwide. It sells phones, electronics (brown goods), white goods and small appliances.

  • 1.224

    STORES
    NATIONWIDE

  • 08:00 - 22:00

    INCLUDING SUNDAY &
    PUBLIC HOLIDAY

Bách Hóa Xanh

MWG started piloting the “modern wet market” Bach Hoa Xanh concept in late 2015. Bach Hoa Xanh is a minimart/food-store chain specializing on fresh foods and daily basic needs. This chain of more than 1,600 stores in Southern and South-Central provinces offers wide range of fresh, high-quality and traceable-origin products, at very competitive price compared to the traditional wet market and mom-and-pop grocery stores. All Bach Hoa Xanh stores with hygiene space are located in accessible locations for homemakers.

  • 1.661

    STORES
    NATIONWIDE

  • 06:30 - 21:30

    INCLUDING SUNDAY &
    PUBLIC HOLIDAY

Bluetronics

, formerly known as Bigphone was born in 2017, is the first consumer electronics retail chain of MWG in overseas markets. Bluetronics is operating 20 stores, specializing in selling authentic mobile devices and consumer electronics in Cambodia, offering high quality after-sales services and cooperating with consumer finance institutions for installment sales, which customers in this market have not experienced in mom & pop shops.

4KFarm

– The high-tech agricultural branch of Bach Hoa Xanh – a new member of MWG.


4KFarm’s agricultural experts transfer technology and support farmers to grow vegetables of “4 No” policies of zero pesticide, non-GMO seeds, zero preservatives and zero growth substances, which are important promises deliver safe products to end consumers.


4KFarm commits to purchasing 100% of these safely-grown vegetables from farmers and provides them exclusively for the Bach Hoa Xanh retail chain. 4KFarm’s mission is to provide safely-grown fresh produce for customers’ health and bring prosperity for Vietnamese farmers.


4K Farm’s vegetables are fully traceable with information about the farmer’s name, seed type, sowing date and harvest date.

Nhà thuốc An Khang

An Khang Pharmacy is a chain of pharmacies specializing in selling pharmaceuticals, functional foods, medical equipment ...part of the Mobile World Group.

Commitments

  • We commit to create jobs for the community and fully comply with the tax responsibilities.

  • We commit to provide our Managers an equitable playgroup where they can fully devote their talents to the company and realize prosperous personal life with respectful social status.

  • We commit to position our customers at the center of all thoughts and actions.

  • We commit to honer our business partners.

  • We commit to offer all employees an working environment based on respect and fairness

  • We commit to increase the return on investment for long-term shareholders.

MWG’s Vision

  • MWG is the most powerful retail group of diversified categories, the market leader in B2C e-commerce.

  • MWG continuously innovates to offer customers outstanding experiences, based on our customer-centric culture and integrity.

  • MWG brings prosperity to employees, provides high return-on-investment for long-term investors, and contributes charitable funds to the society.

“Here's what we're aiming for.These are things that you can trust us with.“

5 MWG’s core values

  • 1

    Being wholehearted to customers

  • 2

    Being honest and integrity

  • 3

    Taking responsibility

  • 4

    Mutual affection and Teamwork

  • 5

    Being passionate in working