INVESTOR RELATIONS

Dien May Xanh has joined forces with leading air-conditioner manufacturers to standardize its installation workforce, aiming to deliver manufacturer-grade service quality to consumers.

On the morning of April 2, at Dien May Xanh’s central warehouse in Binh Tan District, Ho Chi Minh City, thousands of technicians in blue uniforms attended the launch ceremony for the “Zero-Cost Cooling” campaign. The event marked the kickoff of the 2026 peak sales season and the official debut of Dien May Xanh’s “professional and highly skilled” technical workforce. Strategic partners—including global and domestic HVAC giants such as Samsung, Sharp, Sunhouse, TCL, Hisense, Aux, and Gree—were also present. Together, we aim to bring cutting-edge technology and standardized services to every household.

The launch ceremony of the "Free Cooling" campaign affirms the partnership between Dien May Xanh and leading air conditioner brands. Photo: Dien May Xanh

According to Dien May Xanh, the standout feature of this year’s campaign is the deepened collaboration with leading air-conditioner brands. Beyond commercial agreements and product supply, the partnership extends into training and technology application. As a result, each technician visiting customers’ homes is not merely a retail employee but effectively an “extension” of the manufacturers. They are equipped with certified knowledge and the latest technologies to ensure proper installation and optimal performance of every unit.

A company representative added that major technology partners have authorized up to 70% of warranty and maintenance orders to Dien May Xanh. This reflects the high skill level of its technical workforce, who have undergone rigorous training and passed hands-on assessments to obtain manufacturer-certified credentials across all 34 provinces and cities where the system operates. This ensures consistent and professional service standards nationwide, from urban centers to remote areas.

Technicians trained directly by manufacturers are well-versed in technical specifications, ensuring quiet operation and optimal efficiency of installed units.

A common concern among consumers when calling technicians is unnecessary upselling or improper installation. Dien May Xanh’s standardized workforce aims to eliminate these concerns. A company representative emphasized: “The combination of our customer-centric service culture and strict manufacturer technical standards creates a transparent service ecosystem. Every process—from start to finish—is executed meticulously, cleanly, and professionally.”

After installation, Dien May Xanh also commits to lifecycle customer care. With a database of over 30 million customers, the company tracks detailed usage histories of each air-conditioner unit, enabling proactive maintenance and cleaning reminders to ensure smooth operation.

In addition, Dien May Xanh also commits to providing support throughout the product's lifecycle. With a data system accumulated from over 30 million customers, the company has detailed information on the history of each air conditioner in every household. From this, the system proactively reminds users of scheduled maintenance and cleaning, ensuring the equipment always operates smoothly.

Representatives from Dien May Xanh, air conditioner manufacturers, and technical teams at the launch ceremony of the "Cooling for 0 VND" campaign. Photo: Dien May Xanh

In addition, shoppers during the 2026 hot season will receive a range of financial benefits. For example, customers visiting the Dien May Xanh nationwide chain can now purchase Samsung air conditioners at discounted prices, along with many gifts.

Dien May Xanh also provides financial support through installment plans with 0% interest for up to 15 months with no down payment, and 1-for-1 replacement policy within 12 months for manufacturer defects. Free installation and materials—aligned with the “Zero-Cost Cooling” campaign—along with maintenance and cleaning packages, are also implemented nationwide, delivering immediate value to customers.

The air conditioning system is on display at a Dien May Xanh electronics store. Photo: Dien May Xanh

The retailer expects that large-scale partnerships with leading technology brands will serve as a “competitive edge” to drive revenue growth during the 2026 peak season. By positioning dedicated, certified technicians as a key trust touchpoint, the company is setting new standards for after-sales service in consumer electronics retail.

“When each technician leaves a customer’s home with a satisfied smile from the homeowner, it is not merely the success of a single transaction, but a testament to Dien May Xanh’s long-term vision of professionalizing the technical workforce and elevating the quality of life for millions of Vietnamese families”, the company representative stated.